With over 9 years of experience in events in the UK & Canada, Alex has the vision to move from concept to creation. His wide experience across a full range of events makes his skills a valuable asset to any production. Alex was born and raised in the United Kingdom, in the county of Somerset, England. He attended Crispin School of Street and went on to study Information Communication Technology, Photography, Music Technology & Media Studies at Strode College.
Alex has directed and produced several large variety productions, including the Somerset Variety Performance 2004/2005 and the National Variety Performance. As Managing Director of the National Variety Performance, Alex oversaw every part of the events that were produced, from concept design to technical drafting.
Following his work with the National Variety, Alex launched several projects under the umbrella of his former organisation. One of these projects was a county awards scheme that has now been presenting awards in prestigious award ceremonies in the United Kingdom over the past 5 years.
This ambitious young events manager arrived in Halifax in 2009, and brings an international feel and fresh thinking to all his events. Alex quickly involved himself in Nova Scotia events, having worked as Zone Supervisor for the Tall Ships in 2009 and organized the Pre-Volunteer Mixer for the Blue Nose Marathon 2009 at the Maritime Museum of the Atlantic. He sat on the board of chairs for the Blue Nose Marathon 2010 in charge of many of the Special Events. In 2010 he launched his first trans-Atlantic project. He introduced one of his UK events, which is known in the England as the Pride of Somerset, and in Canada as the Haliwards. It‘s an awards ceremony nominated by the people of HRM, for the people of HRM. The event was held at the Maritime Museum on April 17th and again on April 2nd, 2011.
Alex organised his first event, the Somerset Variety Performance single handily when he was 16. He continued with this event until 2006 when he rolled out a national variety scheme as a contender against the Royal Variety Performance. Under the umbrella of the NVP Alex ran several award schemes, talent shows, artist management companies and much much more.
From 2006 to 2008, Alex was managing 7 artists in the south-west of the UK. During his time in Canada he helped several artists as they worked towards a career in the music industry on an advisory basis. Some of the artists that Alex worked with have toured Europe and further afield. He still takes part in such activities upon the request of individual artists and performers.
